Web Design

SoWA Boston

Project Overview
The SoWa Boston website redesign focuses on enhancing usability, aesthetics, and functionality to create a more visually appealing and user-friendly experience.
Six desktop and mobile pages were designed with improved features to support desired conversions, ensuring the site effectively engages users and achieves SoWa’s goals of increasing attendance, participation, and sales.
My Contributions
Market Research
User Portrait
Colors & Typography
UI Kit Elements
Wireframes
Desktop
Mobile